Buying new furniture is an investment, so it’s important to choose quality products at a price you can afford. At BILTRITE Furniture-Leather-Mattresses, our fourth-generation furniture store near Waterford, WI has been serving customers since 1928. BILTRITE always saves you money! We love helping our customers discover the right furnishings for their bedroom, dining room, living room, home office, and more. Visit our furniture store near Waterford, WI, and talk to one of our knowledgeable, experienced sales associates who will help you find the right pieces for every room. Buy local and save!

BILTRITE believes that finding furniture to fit your home and lifestyle is something you need to do in person. We know when you visit our furniture store near Waterford, WI, you will SEE IT, FEEL IT, and LOVE IT! Since furniture is one of the largest purchases you’ll ever make, it’s important to examine the products in person instead of virtually on the Internet. It is difficult to tell the actual quality and value of furniture just by looking at a picture. Stop by our beautiful 45,000 square foot showroom and get ready to find beautiful products that you can touch, sit on, and experience. Our furniture store near Waterford, WI is stocked full of affordable, better-quality American-made brands including beautiful Ohio Amish-made furnishings and much more including our amazing selection of small scale furniture and heavy duty furniture and mattresses that hold up to 600lbs. Whether you need a new bedroom set, a comfortable lift chair, or a relaxing recliner, you’ll find it all right here at BILTRITE and at amazing prices, too!

Our Specialties

Including Affordable Better Quality Furniture & Mattresses
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Mattress Store Milwaukee

BILTRITE Mattress Center

We know that better nights mean better days. It is our mission to directly improve the quality of our customer’s lives by custom fitting them to the mattresses set that best suits them. Our focus is not selling the most expensive mattresses – it’s selling the right mattresses.


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Living Room (529)

Bedroom (450)

Dining Room (240)

Home Office (122)

Home Entertainment (48)

Home Decor (248)

Mattresses (165)

Clearance (128)


BILTRITE Furniture


We are proud to offer affordable, better-quality furniture and mattresses to our customers. BILTRITE Furniture-Leather-Mattresses is a 4th generation family-owned & locally operated furniture store Milwaukee. We have been proudly serving the Metro-Milwaukee area since 1928. At BILTRITE, we beat the designer showrooms, Chicago stores, national chains, home furnishing, online retailers, and mattress chain stores in quality, price, and customer service. We have knowledgeable sales associates and 4th generations of know-how with over 400 years of sales experience. Our specialties include affordable, quality furniture and mattresses, mostly USA and Amish made and better-quality imported furniture. We have a huge in-stock selection of furniture and mattresses in our furniture store in the Milwaukee area.

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