Buy a Mattress Online?

4 reasons to NOT buy a mattress online

You can buy just about anything online nowadays – books, dinner, shoes. Shopping online can be done within the comfort of our homes, regardless of the weather or time of day. It’s easy to do your pre-buying research.

But buying a mattress online can be a slippery slope of dissatisfaction.

Restonic doesn’t sell mattresses online nor does BILTRITE. We believe buying a mattress should take longer than it takes to order a pizza. You might suffer indigestion one night if you order the wrong pizza but a wrong-for-you mattress has a bigger impact on your life.

We’ve been making mattresses for more than 75 years and BILTRITE has been in business since 1928!

We know a thing or two about selling AND buying them. But because you only buy a new mattress once every 10 years or so, your learning curve is understandably steep.

We’d love to sell you a mattress but we also want to support your dreams for healthier, happier mornings. Feel free to use our list of reasons not to buy a mattress online as your mattress shopping cheat sheet.

You need to lie down on a variety of mattresses

My mother uses a flip, pay-as-you-go cell phone and would flush my smartphone down the toilet if she was forced to switch. Mattress buying is just as intimate because we all have different sleep needs and preferences. There’s no better way to learn yours than by lying on different mattresses – a whole lot of different mattresses. You’ll learn very quickly which ones you don’t like and be able to narrow in on the one that’s best for your body’s needs.

Hint: When mattress shopping, lie on each mattress the same way, using the same pillow if possible. And if you suffer pain during your sleep, pay close attention to how each mattress feels against the tender area.

It’s a big purchase and trusting the advice of your sales associate is part of the deal

When you add up all the things you do in 24 hours, no other piece of furniture gets as much use as your bed. And when you’re replacing something that important, you need to collect information from a wide variety of sources: your friends, online reviews and your salesperson. When you find a good salesperson, hone in on her knowledge and ask the questions you can’t find answers to online. S/he does this every day and knows as much about beds as your mechanic does about your car.

Do your research, ask questions and place your trust in the collaboration of ALL your collected data.

What’s the true cost of a good mattress? If you spent $2,000 on a new mattress and slept comfortably on that mattress for 7 years, the cost of healthy sleep would be $1.27 per night – less than the cost of Starbucks coffee in the morning…

Mattress showrooms help you visualize the mattress in your home

Goldilocks knew all mattresses weren’t made equally, which is why she tested each one. If you live in a small home, space will be an issue – a king mattress may simply be too big to get up the stairs. Maybe the look and feel of the fabric on the mattress is important to you. Maybe you like the deeply quilted look – or perhaps you prefer sleek sophistication. How will you know unless you see and touch the mattresses and box springs?

When/If there’s a problem, you have a real person to talk to…

Sometimes things go wrong. When that happens, it’s comforting to call or stop by the store and talk to the person who helped you with your mattress purchase. Don’t get us wrong, we love our communities on social media, but we believe nothing replaces a handshake. And while Internet companies come and go like the seasons, we’ve been around for more than 75 years and BILTRITE has been around for 89 years. Longevity says something.

If you’re ready for a new mattress, we’d love to help you find the right one for you.

Eager for more sleep info you can really use? Join our community on Facebook and let’s continue the conversation. We’d love to hear what you have to say!

This blog was originally published on and does not provide medical advice. It is intended for general informational purposes only and does not address individual circumstances. It is not a substitute for professional medical advice, diagnosis or treatment and should not be relied on to make decisions about your health. Never ignore professional medical advice in seeking treatment because of something you have read on If you think you may have a medical emergency, immediately call your doctor or dial 911.